Exeter native and founder of experience company moonBop™, Trixee Moon, is making waves with the launch of m∞niverse™, a new physical-digital-social platform set to revolutionize the way people connect and share memories. The platform, officially launching on November 5th, is the result of Moon’s passion for creating meaningful and magical experiences.
According to Moon, the idea for m∞niverse™ came from a desire to make moments, memories, and connections more meaningful. With moonBop™, Moon has successfully blended the traditional ritual of sending a greetings card with the wonder of digital storytelling. Each physical device, known as m∞n®, contains a connected tag that, when tapped with a smartphone, unlocks an evolving digital experience.
The first spark for m∞niverse™ came during Christmas 2024, when Moon attached a small connected tag to a traditional card, allowing recipients to open a private video message with just one tap. In the same month, while leaving a corporate career, Moon created a homemade bracelet linked to social media, allowing colleagues to stay in touch with a single tap of their wrist. These experiments, carried out on their kitchen table, unknowingly became the first connected devices of the m∞niverse™.
Each m∞n® device acts as a physical key to a digital experience. When tapped with a smartphone, the experience comes to life through animations, videos, music, photos, and more. These experiences are organized into themed Galaxies, including dreamb•p® for celebrating special moments, fizzyb•p® for connecting with others through social media, and xstoryb•p® for preserving cherished memories.
The first collection of m∞n® devices is now available through moonBop’s Big Bang Crowdfunding Campaign, running throughout the month of November. Backers of the campaign will receive devices and paired experiences, and become Founders of the m∞niverse™. According to Moon, the campaign’s link is https://bop.now.
“I never set out to build a universe,” says Trixee Moon, Cosmic Founder of moonBop™. “I just wanted to make a greetings card that really meant something. But one tap at a time, a new world appeared – one where technology finally feels human again.”
MoonBop™ is a UK-based experience company that specializes in creating connected, creative products that blend the physical and digital with emotional storytelling. The m∞niverse™ is its first platform – an ecosystem where every tap opens a new kind of memory.
For press inquiries, please contact Trixee Moon, Cosmic Founder of moonBop™, at press@moonbop.com. Press images are available upon request.
