Last Updated on: 13th May 2025, 04:45 pm
AA Power Marketing, the forward-thinking agency founded by brother-and-sister team Diana and Norberto Abreu, has revealed a significant strategic partnership with Eberlin Biocosmetic — a Spanish skincare brand celebrated for its scientific formulations and global reach across 22 countries.
This collaboration paves the way for Eberlin Biocosmetic’s formal entry into the UK beauty sector, with AA Power Marketing leading the initiative on brand development, professional outreach, and educational delivery. Through this alliance, the companies aim to empower UK beauty businesses with access to high-performing skincare systems that drive better client results and improved commercial performance.
“We’re thrilled to introduce Eberlin Biocosmetic to the UK,” said Diana Abreu, Co-Founder of AA Power Marketing. “Their science-backed formulas and holistic philosophy bring something truly special to the professional beauty space. Our mission is to help Eberlin resonate with UK professionals and consumers alike while equipping clinics and salons with the tools to thrive.”
AA Power Marketing will oversee the creation of training models specific to UK practitioners, alongside crafting a communications strategy that speaks directly to the British market. The focus will be on delivering Eberlin’s methods in a way that fits seamlessly into the UK beauty business landscape, supporting both growth and education.
Fernando Lareu, CEO of Eberlin Biocosmetic, shared the brand’s global integration philosophy: “With over 40 years of history and presence in 22 countries, Eberlin Biocosmetic has always made it a priority to adapt to the culture and business style of each market.
“In the UK, we’ve entrusted AA Power Marketing to guide our integration, as they deeply understand both the consumer mindset and the professional beauty landscape. Through this partnership, we are confidently aligning our products and services to local needs, helping beauty professionals increase their service value and sales through high-quality, results-driven skincare.
“This collaboration offers us the fastest, most effective route to enter the UK market with the right marketing, education, and sales approach from day one.”
Combining AA Power Marketing’s strategic expertise with Eberlin’s heritage and innovation, the partnership sets a new standard for how beauty brands can effectively scale in the UK while maintaining their identity and results-driven ethos.
