SocialBox.Biz and leading fashion retailer New Look are proud to announce the ongoing success of their partnership focused on sustainable tech reuse. This collaboration, which began in 2021, has seen hundreds of tech items reused in 2025 ahead of Earth Day, demonstrating a strong commitment to social impact and environmental stewardship.
Peter Paduh, Founder of SocialBox.Biz, emphasized the significance of this partnership, stating, “New Look’s generous and ongoing contributions of tech are creating new opportunities and transforming lives, showcasing the power of prioritizing sustainability and community impact.”
New Look’s donations have provided individuals with the necessary tools to access education, find employment, and connect with loved ones, promoting greater computer access inclusion. This partnership aligns with New Look’s ‘Kind to Our Core’ strategy, which focuses on responsible business practices and positive local impact.
Melissa Craft, Head of Sourcing at New Look, expressed their support for SocialBox.Biz, stating, “Partnering with SocialBox.Biz allows us to give our technology a second life, supporting underserved communities and helping people stay connected. Reuse plays an important role in our ‘Kind to Our Core’ strategy in action, which guides our efforts to deliver lasting, meaningful impact through responsible business practices.”
In addition to the social benefits, this partnership also delivers significant environmental advantages by extending the lifespan of devices and reducing the need for new production, directly contributing to the reduction of Scope 3 carbon emissions. New Look’s commitment to supporting local communities is a key pillar of their ‘Kind to Our Core’ strategy.
Case studies have highlighted the transformative outcomes of this partnership, such as disadvantaged individuals launching careers with donated laptops or older individuals being able to connect with family abroad thanks to a repurposed laptop. This tailored approach not only helps bridge the digital divide but also promotes independence and connectivity for a vulnerable group in the computer age.
In addition to the direct social and environmental benefits, this partnership also supports New Look’s goal of becoming climate positive by 2040. Their 2024 Sustainability Report highlighted an 11% reduction in Scope 3 emissions compared to 2022, demonstrating the tangible impact of their sustainability initiatives.
SocialBox.Biz and New Look are calling on other businesses undergoing office relocations in the UK to consider their new service. Businesses can contact SocialBox.Biz to identify suitable tech for reuse before recycling and IT disposal. Donated devices are securely wiped and upgraded, showcasing a successful model for integrating impact considerations into business operations.
SocialBox.Biz invites businesses to contact them for information on donating old but usable tech, scheduling collections, and maximizing their positive social and environmental impact. This partnership serves as an example for other businesses to prioritize tech reuse before recycling, reducing their carbon footprint, and empowering vulnerable communities.
About SocialBox.Biz:
SocialBox.Biz is a London-based Community Interest Company dedicated to sustainable tech reuse. Their mission is to empower disadvantaged groups by providing them with access to technology and bridging the digital divide.
About New Look:
New Look is a leading fashion retailer in the UK, offering clothing and footwear to a broad customer audience. Their brand is distinct and trusted, with a strong focus on sustainability and responsible business practices.
For press inquiries, please contact newlook@headlandconsultancy.com.
