Monza-Born 777 Hypercar Presents Lounge and Prototype at Autodrome; Research Centre and Experimental Version to Follow

Last Updated on: 22nd November 2023, 06:24 am

On Friday 7 July, the 777 hypercar project will officially launch with the inauguration of the 777 Motors Lounge at the Autodromo Nazionale di Monza in Monza, Italy. This multimedia open space is located adjacent to the monument honouring the racing driver Juan Manuel Fangio.

The same day will also mark the presentation of the definitive version of the first 777 hypercar prototype to the public. The vehicle will be permanently displayed in the ‘Temple of Speed’.

777 hypercars will be produced in a limited edition of seven units, each costing €7 million, for track use only. The lines of the 777 hypercar have been designed by Umberto Palermo Design, and the project is being handled by Dallara for engineering, aerodynamics and production, Gibson Technology for the naturally aspirated V8 engine, and Sparco for the clothing line.

In 2025, seven units of the 777 hypercar will be produced for customers, and at the same time, 777 Motors will build the 777 hypercar Unit-000, the experimental version. This dynamic laboratory on four wheels will be equipped with the most advanced autonomous driving technologies, AI drivers, and virtual coaching.

The construction of the 777 hypercar Unit-000 will involve 777 Motors partnering with PoliMOVE, Ascari and the Indy Autonomous Challenge. To create this experimental version, an international research centre will be created in order to facilitate collaborations with engineering centres, universities, and technologically advanced companies.

For further information, contact Barbara Santise ( or Joseph Chang ( on +393756976450.

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