Stirling Highland Games Announces Exciting Partnership with Innis & Gunn Brewery
Stirling, Scotland – The highly anticipated Stirling Highland Games, a beloved annual event showcasing traditional Highland sports, music, and dance, has proudly announced a new three-year partnership with Innis & Gunn Brewery. This collaboration between two iconic Scottish brands is a testament to the brewery’s commitment to promoting Scottish culture.
“We’re thrilled to have Innis & Gunn on board,” said Matt McGrandles, President of Stirling Highland Games. “Their support is a resounding endorsement of the hard work and dedication that goes into making our event a premier cultural celebration. To be backed by such a prestigious Scottish brand is a proud moment for us.”
As the official beer partner of the Games, Innis & Gunn will offer a premium selection of their award-winning range to all visitors over the next three years. This partnership will not only enhance the experience for eventgoers, but it will also elevate the Stirling Highland Games to one of Scotland’s top cultural events.
Innis & Gunn Founder Dougal Sharp added, “The Stirling Highland Games has that rare mix of heritage and energy that makes it feel genuinely special. It’s a day where you see the best of Scotland on show, with brilliant events and fantastic local food, drink, and community spirit. That’s exactly the kind of environment Innis & Gunn is proud to be a part of.”
The partnership will introduce a curated drinks offering that celebrates the very best of Scottish brewing, with an improved bar set-up and an expanded beer selection. Attendees can look forward to sipping on expertly crafted brews while enjoying the new food and drinks area, which is part of the larger Traders Village, hosting up to 60 Scottish traders.
While the improved bar experience is set to be a highlight, Innis & Gunn’s focus remains firmly on championing Scottish tradition. By supporting the Stirling Highland Games, the brewery reinforces its ongoing mission to uplift and preserve Scotland’s cultural fabric – one event at a time.
This long-term commitment highlights Innis & Gunn’s belief in building strong ties with communities across the country and recognizing the power of heritage-driven events to bring people together.
The Stirling Highland Games, held annually each August, has long been a cornerstone of cultural celebration in the region. It offers a rich mix of athletics, heavyweights, Highland dancing, piping performances, and food and drink experiences – drawing visitors from across Scotland and beyond.
With Innis & Gunn’s support, organizers Ceangail believe the event is poised for its most vibrant chapter yet.
“This partnership gives us a unique opportunity to create a more engaging, premium experience for visitors to Stirling. But more than that, it shows the value of what we do here in Stirling – and how events like the Stirling Highland Games help keep Scottish traditions alive in a modern, welcoming way,” said a spokesperson for Ceangail.
As the countdown begins to this year’s Games on Saturday 16th August, excitement is already building around the new Innis & Gunn partnership. This collaboration, with quality beer, proud heritage, and community spirit at its core, celebrates everything great about Scotland.
For more information and updates on the Stirling Highland Games, please visit their website at www.stirlinghighlandgames.com.
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