Last Updated on: 4th September 2025, 06:49 pm
Hessle-based digital marketing specialists Eyeweb have announced their plan to embark on a walking marathon from Brough to Hornsea to raise funds for the local charity NHS Health Stars.
Set for Friday, 26 September 2025, the team aims to cover the full 26.2-mile distance in a single day, passing through Hull and the scenic East Yorkshire countryside.
The fundraising initiative, called “Cards Against Eyeweb”, adds an extra layer of excitement by including a range of light-hearted forfeits for team members to complete during the walk, combining fun with a meaningful cause.
Forfeits will be unlocked through donations, with cards ranking on a scale from “Easy” to “Evil”. The added challenge aims to keep spirits high while raising as much money as possible, with forfeits like “Wear a ridiculous outfit” and “Eat a dog biscuit”.
“As a creative agency, we like to think a little outside the box when it comes to our annual fundraisers,” said Paul Scott, Managing Director of Eyeweb. “We wanted to do something that tested us but also got people laughing and feeling part of the event.”
Eyeweb has a longstanding relationship with NHS Health Stars, previously designing and developing their website. As the official charity for Humber Teaching NHS Foundation Trust, they support patients, families and NHS staff by funding equipment that NHS budgets do not cover.
Anita Green, Charity Manager at Humber Teaching NHS Foundation Trust, said: “We’d like to wish everyone taking part in Eyeweb’s fundraiser the very best of luck. As a small charity, we depend on the generosity of businesses like Eyeweb to help us achieve our fundraising goals.”
“The money raised will make a real difference by enhancing patient care and supporting staff wellbeing at Humber Teaching NHS Foundation Trust.”
Donations are now open to the public and people are encouraged to contribute via the official JustGiving page. Eyeweb are also inviting businesses to become official sponsors by way of a £250 donation.
All proceeds are going directly to NHS Health Stars to support their ongoing initiatives. For further information or to make a donation, please visit marathon.eyeweb.co.uk.
