New Independent Outdoor Advertising Agency Launches with Groundbreaking Campaign
Leeds, UK – June 2026
Loud! OOH, a new out-of-home advertising agency based in Leeds and London, made waves in the industry with its launch campaign which aims to dispel the myth that outdoor advertising requires a massive budget.
The agency, founded by industry veteran Jamie Roberts, has put its own money behind two billboards on York Street in Leeds city centre to prove its point. The side-by-side billboards feature a £650 customer quote on one, and the Loud! OOH price for the same site on the other – a mere £325.
“We wanted to do something that is rarely seen in the advertising industry – tell small businesses exactly what a billboard costs,” said Roberts.
The campaign, which is currently running, aims to showcase the agency’s transparent and affordable pricing structure. Roberts, with over twenty years of experience in the industry, has seen firsthand the barriers that prevent small businesses from accessing outdoor advertising.
“Small businesses often assume that billboards are out of reach for them, but that’s not the case,” said Roberts. “We got tired of explaining the pricing, so we decided to show it instead.”
The billboards, strategically placed in front of a bus stop, aim to capture the attention of commuters, workers, and shoppers who have time to read both boards and make the connection. Roberts chose Leeds as the location for the campaign due to its strong independent business community and ambitious SMEs.
At Loud! OOH, the pricing for billboards, digital out-of-home screens, bus advertising, London Underground, and transport advertising is openly published on their website, allowing business owners to make informed decisions without wasting time on contact forms, discovery calls, and proposals.
“We want SMEs to find this information useful from the very first search,” said Roberts. “Our goal is to remove the barriers and make it easier for businesses to access outdoor advertising.”
Roberts is confident that the campaign will be a success and that it will help to change the perception that outdoor advertising is only for big-budget companies. The numbers already support the effectiveness of the medium, with UK OOH advertising revenue reaching £1.44 billion in 2025 and projected to continue growing. The official trade association for the Out of Home (OOH) advertising industry in the UK, Outsmart, reports an average return on investment of £1.80 for every pound spent on OOH advertising, with a 79% ad recall within a month.
Loud! OOH, founded in 2026, offers businesses of all sizes the opportunity to plan and buy outdoor advertising without any markups or hidden fees. Their website, loudooh.co.uk, provides information on their services and pricing, and the agency works with clients of all sizes, from a single two-week billboard to national campaigns.
For more information, please visit loudooh.co.uk and loudooh.co.uk/pricing.
Contact:
Jamie Roberts
Loud! OOH
Leeds, UK
info@loudooh.co.uk
07983 123456