Last Updated on: 21st July 2025, 12:17 pm
Manchester-based digital studio MadeByShape has officially launched a bold rebrand and comprehensive website overhaul for globally recognised, search-first marketing agency Rise at Seven.
Chosen for their standout creative and technical credentials, MadeByShape was brought on board to reposition Rise at Seven’s brand identity, rebuild their digital platform from scratch, and craft a forward-facing vision reflecting the future of SEO, AI-powered content, and social-first marketing.
Established in 2019, Rise at Seven has carved out a prominent global profile for delivering creative search campaigns, with offices in Manchester, Sheffield, London, and New York. As the agency scaled rapidly, its former website no longer reflected its market position or cultural relevance—something Carrie Rose candidly admitted on LinkedIn, saying she had “built the old [web]site in my front room”.
The redesign saw award-winning agency MadeByShape provide end-to-end creative and digital services, including brand strategy and repositioning, UX/UI-focused website development, and a complete overhaul of branding assets such as the logo, typeface, colour palette, and tone of voice. This extended to new presentation and social deck designs, showreel production, content creation for social platforms, and behind-the-scenes storytelling.
Rise at Seven’s revitalised brand encapsulates its shift toward being a true search-first content marketing partner, focused on helping brands win across every searchable platform—from traditional SEO to social, retail, and media algorithms. The repositioning reflects a more ambitious, future-ready identity.
Andy Golpys, Co-Founder of MadeByShape, said:
“This was one of the biggest launches we’ve done for another agency. It’s always an honour when someone in your own industry trusts you with their brand. Carrie and the team were clear on where they’re going, and we made sure their visuals and digital experience matched that ambition.”
The partnership began with an honest exchange in which Andy pointed out that Rise at Seven’s website no longer represented the quality of work they were delivering. That initial honesty laid the foundation for a collaborative, creatively driven journey rooted in trust and shared purpose. Andy continued:
“Rise dominate on social and have one of the most admired cultures in our industry, but their old website didn’t do them justice. It’s not just about looking good; they have to make the right first impression every time to build trust.”
The new website has already drawn positive attention across LinkedIn and industry communities, with a full behind-the-scenes case study due to be published in the coming weeks.
This project represents another landmark for MadeByShape, strengthening its reputation for delivering standout brand and digital experiences for ambitious, high-profile clients across sectors.
