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The Evolution of AI: Overcoming the Struggle to Generate Business Value

Renowned Artificial Intelligence (AI) strategist Richard Benjamins has announced the release of his highly-anticipated book, The AI-Driven Company. Benjamins, who has been recognized as one of the top 100 most influential people in data-driven business, has previously authored a highly-acclaimed book on data-driven transformation that has been translated into Spanish, Chinese, and Turkish.

The AI-Driven Company reflects the significant impact that generative AI has had on organizations globally, four years after the publication of Benjamins’ first book. With AI now being utilized by employees in virtually every sector, the book aims to address the challenges that leaders and organizations have faced in harnessing the potential of AI and turning it into sustainable business value at scale.

Based on his extensive experience in the field, Benjamins argues that creating value from AI is not just a technology project, but a business journey that requires strong leadership, effective governance, strategic use-case selection, proper measurement, and successful scaling. He also highlights the importance of responsible AI, which goes beyond principles and into practice through risk assessment, governance, and compliance. Responsible AI not only builds trust and protects reputation, but also supports ESG goals and helps organizations achieve sustainable business value from their AI initiatives.

In his own words, Benjamins states, “The AI revolution is not being limited by technology, but by organizations. Companies that focus solely on the tools will struggle, while those that rethink leadership, governance, and ways of working will succeed. This is why I wrote The AI-Driven Company, to help organizations move beyond experimentation, avoid common pitfalls, and create lasting value from AI.” The book has already received high praise from industry leaders, including David del Val, CEO of Telefónica R&D, who describes it as “a must-read for any company serious about becoming data and AI-driven.”

The AI-Driven Company is published by the award-winning and independent publishing house, LID Publishing, on July 16, 2026. This timely release comes at a time when businesses are facing increasing pressure to demonstrate tangible returns from their AI initiatives. The book offers leaders a roadmap for effectively harnessing the potential of AI and turning it into lasting business value.

For more information on The AI-Driven Company, visit LID Publishing’s website or contact their press office.

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