Renowned entrepreneur Ji Qi has released a groundbreaking new book titled “Realm of the Heart”. The book, which is a unique blend of Eastern wisdom and business strategy, offers a refreshing perspective on sustainable success in today’s competitive global business landscape.
Ji Qi, who co-founded China’s leading online travel site Ctrip.com, is one of Asia’s most successful and recognized entrepreneurs. He is also the founder of H World Group and has been the founding CEO of three NASDAQ-listed public companies, including Ctrip, Home Inns, and H World Group. With an impressive track record of building globally significant businesses, Ji Qi’s insights are highly sought after in the business world.
“Realm of the Heart” is not your typical memoir or leadership guide. Instead, it is a reflective work that combines Eastern philosophy with modern business strategy. Drawing on philosophical inquiry, scientific principles, and decades of practical experience, Ji Qi presents the book as a “map of thinking”, offering a unique understanding of what drives entrepreneurial success. He argues that true and sustainable success comes not from chasing profits, but from creating genuine, lasting value.
According to Ji Qi, the inner world of a founder greatly influences the external success of a business. In the book, he explores how clarity of thought, simplicity, and philosophical grounding can shape corporate culture, innovation, and long-term growth. Additionally, Ji Qi offers a new perspective on the concept of disruption, viewing it as an act of re-imagination rather than just a technological advancement. He believes that true progress comes from thoughtful design and simplicity is the ultimate sophistication.
“Realm of the Heart” is published by the renowned publishing house LID Publishing. With its timely and thought-provoking insights, the book is poised to become a must-read for business leaders and entrepreneurs seeking sustainable success in today’s ever-changing business landscape.
