The betting industry continues to improve, grow in terms of numbers and progress. One of the main reasons for this is because the industry is open to using the latest available technology to make things better.
There is some state-of-the-art technology out there, and the betting industry uses everything they can get their hands on to improve their service, which in return keeps the people they already have and adds more newcomers.
Whether this is advancements with mobile technology, live betting possibilities or something else, the betting industry has to be praised for being on the top of everything.
Here is how they are using technology to push forward and attract plenty of new business.
The Platforms Available to Place Bets On
Bookmakers actively want to attract new customers to sign up with them. Part of this is done by having a welcome offer for new players. William Hill offers risk free bets on sign up, a tactic that a lot of bookmakers use.
But on top of handing out free bets, bookmakers also need to look at how people bet and what they can provide to help with this.
This is what brought about the creation of mobile betting apps. There are many players out there who love to bet on a regular basis, but they are not always at home to bet.
A mobile app for sports betting allows these people to bet from anywhere, all that is needed is their phone, which we all carry, and a connection to the internet.
Betting has never been as convenient as it is right now, and that is all thanks to the bookmakers using technology to enhance their service. Whether its at home on your computer or at work on your mobile app, you are never too far away from a bookmaker.
Live Betting & Streaming
The introduction of live betting has been huge for the industry, and it has changed the way in which many people place their bets. Rather than betting beforehand, some punters now wait to see what happens in the early stages of a game before putting down a wager.
There are some that bet more because of this, opting to combine bets before the event with those that are placed in play.
Alongside offering live betting, many bookmakers also offer a live stream of selected events. Having these streams in place and the data feeds from games around the world to allow live betting is a huge step forward and all down to technology being used well.
The service we have available now means that you can bet before a game or during it, and on top of that you can watch things unfold live via your bookmaker’s website if you wish to.
What Does the Future Hold?
Whatever technological advancements we see in the future, don’t be surprised to see bookmakers trying to use them. They have a track record of implementing many things, so anything is possible in the future.
One area that could come first is the use of voice-activation software. We have seen dedicated devices for these, as well as mobile phones carrying software that uses them.
There is every chance that the betting industry moves to use this in the future, possibly putting us in a place where gamblers can talk their bet into the app, and the app finds the selections and places the bet for you.
This may be a few years off, but as we have seen over the past decade or two, the industry is open to ideas and using whatever they can to improve their service.